Privacy Policy for Wild Coffee Ethiopia Website

Effective Date: July 10, 2023

At Wild Coffee Ethiopia, owned by Fresh Agro PLC, we prioritize the privacy and protection of your personal information. This Privacy Policy outlines how we collect, use, and safeguard the data you provide to us through our website, By accessing or using our website, you agree to the terms of this Privacy Policy.

  1. Information Collection: We may collect the following types of personal information from you when you visit our website or interact with us:

1.1. Personal Information: This includes your name, email address, phone number, and any other information you voluntarily provide to us through our website or other communication channels.

1.2. Usage Information: We may collect non-personal information about your interactions with our website, such as your IP address, browser type, operating system, referring URLs, and the date and time of your visit. This information is collected through the use of cookies and similar technologies.

  1. Use of Information: We may use the collected information for the following purposes:

2.1. To Provide Services: We may use your personal information to respond to your inquiries, process your orders, and provide you with information about our products, promotions, and updates.

2.2. To Improve Our Website: We analyze usage information to enhance the functionality and user experience of our website, as well as to monitor and prevent any potential security threats.

2.3. To Communicate with You: We may use your contact information to send you important updates, newsletters, or marketing communications related to our products and services. You have the option to unsubscribe from these communications at any time.

  1. Information Sharing: We respect your privacy and will not disclose your personal information to third parties, except in the following circumstances:

3.1. Service Providers: We may engage trusted third-party service providers to assist us in operating our website or conducting our business. These service providers are obligated to maintain the confidentiality of your information and are prohibited from using it for any other purpose.

3.2. Legal Requirements: We may disclose your information if required by law, court order, or government regulation to protect the rights, property, or safety of Wild Coffee Ethiopia, Fresh Agro PLC, our customers, or others.

  1. Data Security: We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, please note that no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

  2. External Links: Our website may contain links to third-party websites. We are not responsible for the privacy practices or the content of these external sites. We encourage you to review their privacy policies before providing any personal information.

  3. Updates to the Privacy Policy: We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The revised Privacy Policy will be posted on our website with an updated effective date. We recommend reviewing the Privacy Policy periodically to stay informed about how we protect your information.

  4. Contact Us: If you have any questions, concerns, or requests regarding our Privacy Policy or the use of your personal information, please contact us at

By continuing to use our website, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal information as described herein.

Last updated: July 10, 2023